As both an investment vehicle and safeguard against unforeseen tragedy, Life Insurance is an incomparable choice. So it’s no wonder why there are nearly 300 million active life insurance policies in the US right now. However, a recent study by the American Statistical Association found that only 60% of those polled had a policy, even though 90% of respondents believe they should have a life insurance policy. A prime reason for this discrepancy might be the complex nature of life insurance policies and the difficulty associated with determining which policy is best suited to a particular individual’s needs and life circumstances. If you, like millions of Americans today, are looking for Life Insurance, but aren’t sure where to begin, this article can help you understand the different choices available and find the right insurance policy for you and your family. Already know which type of life insurance policy you are looking for?